🧺 Jim's Laundry Services Australia x Richmond FC: "Richmond is pleased to welcome Jim's Laundry Services Australia as the Club's new Laundry Partner! The partnership will see Jim's Laundry Services support Richmond with the Club's personalised laundry requirements, while strengthening their connection with sporting communities across Australia 💛"

💧 Hydro Flask x New Zealand Rugby League: "We've partnered with global drinkware brand Hydro Flask, as a partner of the Kiwis, Kiwi Ferns, and Wheel Kiwis for the 2026 World Cup 🏉"

🚗 GWM New Zealand x One NZ Warriors: "We're excited to share that GWM New Zealand has signed a three-year extension as the One NZ Warriors' official automotive partner."

✈️ China Airlines x Queensland Rugby Union: "The Queensland Rugby Union is pleased to welcome leading Taiwan-based carrier, China Airlines, as the presenting partner for the Reds' four-game tour of Japan and Italy. The Reds will face the Saitama Panasonic Wild Knights twice in Japan before heading to Italy for matches against an Italy XV and Benetton Rugby."

🌮 Old El Paso x Melbourne Stars: "The Crunch is Calling, and the Stars have answered. We're pleased to welcome Old El Paso to the Melbourne Stars family, joining the club as Platinum Partner and Official World Food Partner."

🏊 Government of Western Australia + Tourism WA x Swimming Australia: "WA, we're coming your way … twice! 🌊🐬 We're excited to announce that next year Western Australia will host two major national swimming events. 🏊 Australian Open Water Championships & Ocean Swim Festival, 21-24 Jan 2027, Bunbury, WA. 🏊 Australian Short Course Championships, 29 Sept - 1 Oct 2027, Perth, WA."

🎟️ AXS Australia & New Zealand x Melbourne Vixens: "We're excited to welcome AXS Australia & New Zealand as a new Major Partner and Official Ticketing Partner of the Melbourne Vixens from the 2027 season. The partnership will see AXS become the new ticketing platform for Vixens members and fans, while also bringing new match-day experiences to supporters, including the AXS Seat Upgrade."

🫒 Cobram Estate x Melbourne Mavericks: "The Melbourne Mavericks are delighted to announce that Cobram Estate has extended its commitment as the club's Principal Partner for a further three years. A foundation partner of the club, Cobram Estate has proudly supported the Mavs since their inception, playing a key role in the club's journey from start-up franchise to established Super Netball contender."

🏗️ QEBS x Sunshine Coast Lightning: "The Sunshine Coast Lightning and QEBS PTY LTD are proud to announce their continued partnership going into the 2027 Super Netball season. Joining forces in 2023, QEBS will continue to feature on the Lightning bibs next season after becoming a dress sponsor in 2026, they will also remain a Premium Partner and Executive Club Member."

🏖️ Experience Gold Coast x Rowing Australia: "The 2026 Australian & Oceania Beach Sprints Rowing Championships is almost here! We can't wait to see all the action taking place from 3 - 6 September, and are thrilled to partner with Experience Gold Coast for the Championships, showcasing the event in one of Australia's most stunning and iconic destinations. 🏖️"

🏗️ JMG Engineers x Tasmania Jewels: "The Tasmania Jewels are proud to announce a new partnership with JMG Engineers, who will join the club as the official Coaches Partner for Claudia Brassard OLY and the 2026/27 WNBL season. The partnership represents a shared belief in excellence, leadership and creating positive opportunities within the Tasmanian community."

🍷 Amadio Wines x Adelaide 36ers: "The Adelaide 36ers have welcomed Amadio Wines as the club's official wine partner for the next two seasons, with its extensive range set to be served across game days as well as showcased at key Adelaide 36ers events."

🔨 Bunnings x NBL: "The 2026 CODE Sports NBL Bendigo Blitz will support local firefighters through a new partnership with Bunnings. Every three-point shot made across the five days will trigger a $40 donation to Bendigo's CFA."

⛏️ Northern Star Resources x Perth Lynx: "Perth Lynx and Northern Star Resources Limited have strengthened their long-standing relationship, with the parties signing a new four-year agreement that will see Northern Star continue as Principal Partner of the club."

🏠 Sterling Homes x Adelaide 36ers: "The Adelaide 36ers have extended their partnership with leading South Australian home builder Sterling Homes for the NBL27 season. Under the renewed agreement, Sterling Homes will maintain a prominent brand presence at all home fixtures throughout the competition, highlighted by its ongoing support of the club's marquee Born to Build Construction Industry Round when the 36ers host Melbourne United at the Adelaide Entertainment Centre on October 7."

👕 Elite Eleven x Melbourne Victory: "Melbourne Victory is excited to unveil Elite Eleven as the Club's new Technical Kit and Apparel Partner for the next four seasons."

📰 Coasties Magazine x Central Coast Mariners: "Two proud Central Coast brands are joining forces, with the Central Coast Mariners and Coasties Magazine officially partnering for the 2026/27 season. Throughout 2026/27, Coasties and the Mariners will work together to tell the stories of our club, our community and the people who make the Central Coast special, while developing new initiatives specifically for local families. Fans can also look out for the Mariners in Coasties Magazine's quarterly print editions and across its digital platforms throughout the season."

📻 Sports Entertainment Network x Sports Group Melbourne: "Sports Group Melbourne (SGM) has officially announced a new commercial partnership with Sports Entertainment Network (SEN), designating the leading media organisation as the Official Media Partner across its premier suite of junior football competitions. The alliance encompasses major youth sports properties, including the Junior Champions League, Youth Super Cup, Junior Academy League, and the Shepparton Cup, bringing heightened media visibility and professional broadcast amplification to grassroots athletic development."

🔧 Precise Air Group x Australian Turf Club: "We're proud to announce the renewal of our partnership with the Precise Air Group of companies. For many years, Precise has been a trusted partner of Australian Turf Club, providing critical support across our venues through fire and mechanical maintenance and services, conducting replacements, installs and upgrades as well as kitchen exhaust inspections and cleaning."

✈️ Sportslink Travel x Little Athletics Queensland: "Little Athletics Queensland has secured a travel partnership with SportsLink Travel, naming the sports-exclusive travel management company as its official travel supplier to streamline logistics and drive grassroots reinvestment. Building upon previous national arrangements under Little Athletics Australia, the newly formalised direct agreement establishes a dedicated sports travel team to manage complex itineraries for regional carnivals and national championships, while simultaneously putting a give-back mechanism that redirects a percentage of all member travel bookings straight back into Queensland athletics programs, coaching pathways, and community initiatives."

🏛️ Melbourne Park x Sport Australia Hall of Fame: "We're proud to announce that Melbourne Park is the new principal partner of the Sport Australia Hall of Fame ✨ Together with the Melbourne Cricket Club, this partnership will establish a permanent home for this nationally recognised sporting institution at Melbourne Park and the MCG, reinforcing Victoria's position as the nation's sporting capital 🏆"

🚙 Toyota Australia x NFL: "Toyota Australia has secured a partnership with the National Football League as the Official Automotive Partner for the inaugural 2026 NFL Melbourne Game. The alliance places the automotive brand at the centre of one of the country's most anticipated international sporting events, which will feature the Los Angeles Rams facing the San Francisco 49ers at the Melbourne Cricket Ground on Friday, September 11, 2026. The partnership extends across the multi-day NFL Kickoff Festival at Melbourne Park from September 10 to 12."

🇦🇺 Australian Government x Australian Olympic Committee: "Investing in our Pacific family 🇦🇺🌏 The Australian Government has announced a commitment of $15.6 million over 4 years in Pacific sport. This continued investment through PacificAus Sports will expand Olympic, Paralympic and Commonwealth Games pathways for athletes, coaches and officials across 13 Pacific nations, all the way to Brisbane 2032."

📺 SBS Australia x FIFA World Cup 2030: "Special Broadcasting Service (SBS) Australia has secured exclusive Australian rights to the FIFA World Cup 2030, with all 104 matches to be broadcast live and free across its television, streaming and audio platforms. The deal extends SBS and FIFA's partnership to 44 years."