Virgin x AFL (renewal to 2030)

Virgin x Sydney Swans (new to 2028, previously Qatar)

Fiji Airways x Gold Coast Suns (new, previously Virgin)

Air New Zealand x One NZ Warriors (renewal to 2028)

Plus expiries for Qatar Airways & EVA Air

🎨 DuluxGroup x Geelong Cats: "We're proud to extend our partnership with DuluxGroup as our Official Paint Partner, continuing to support grassroots communities across our region through to 2028."

☀️ 1KOMMA5° Australia x Geelong Cats: "Incredibly excited to welcome back 1KOMMA5° Australia as our Official Sustainability Partner for 2026. 1KOMMA5° will continue to support us in exploring renewable energy, intelligent wholesale optimisation, and ways to make our everyday energy use more sustainable."

✈️ Virgin Australia x Carlton FC: "Carlton has extended its partnership with Virgin Australia for a further three years, cementing a more than decade long partnership and reinforcing the airline's commitment to connecting travelling fans across the country."

🏛️ NSW Government x Parramatta Eels: "The two-year partnership will see the NSW Government provide $200,000 to the Eels to deliver the Parra Play Cultural and Leadership Program through a series of education and leadership initiatives across the Eels' junior league, elite pathways and Western Sydney high schools."

🌊 JSW Powersports x Gold Coast Titans: "The Titans are proud to announce a new partnership with JSW Powersports for the 2026 season, aligning with one of Australia's most successful and innovative marine and powersports businesses."

🛍️ Sports Direct x Cronulla Sharks: "Sports Direct branding will adorn the corner posts at Ocean Protect Stadium for at least 2026 and 2027 with the sporting goods giant becoming the Official Sports Retailer of the Cronulla Sharks."

🏠 Allam Homes x Penrith Panthers: "Penrith Panthers is proud to announce that major partner Allam Homes has extended its partnership with the club until the end of the 2028 season. The renewed agreement will see the Allam Homes brand continue to feature on Panthers jerseys, corner posts and at Panthers home games, reinforcing one of the club's valued long-term partnerships."

🥅 Gearbox x St George Illawarra Dragons: "The St George Illawarra Dragons are pleased to confirm the renewal of our partnership with Gearbox, extending a strong and successful collaboration into the 2026 NRL season."

💸 Ria Money Transfer x Lakapi Samoa: "Lakapi Samoa is proud to announce a new partnership with Ria Money Transfer, a global leader in international money transfer services, reinforcing a shared commitment to supporting Samoan communities, and strengthening connections across the global Pacific."

💪 AlphaFit x Sydney FC: "Sydney FC is proud to announce a new partnership with premium supplements brand AlphaFit, who join the club as its Official Sports Supplement Partner."

🥗 Oliver's Real Food x Newcastle Jets: "The Newcastle Jets and Oliver's Real Food are pleased to announce a strategic partnership founded on mutual dedication to health, well-being, and the support of future generations."

🏢 Committee for Melbourne x Melbourne Victory: "Melbourne Victory and the Committee for Melbourne have reaffirmed their partnership to lead, unite, connect, inspire and grow Victoria's business and sporting communities, strengthening Melbourne's standing as Australia's sporting and business capital."

🌯 Guzman y Gomez x NSW Swifts: "Guzman y Gomez is back as the Official Refuel Partner of the NSW Swifts for 2026 🔥 GYG will continue to fuel the team with fresh, high-quality food to support performance and recovery after every Suncorp Super Netball clash."

💳 American Express x NFL (Melbourne): "The National Football League (NFL) and American Express have announced a multi-year global partnership, naming American Express the league's Official Payments Partner starting with the 2026 NFL season. The partnership's first major activation targets the Australian market. From 31 March to 5 April 2026, Card Members will have exclusive presale access to the 2026 NFL Melbourne Game."

🎓 Griffith University x Australian Olympic Committee: "A first-of-its-kind partnership! Together, the AOC and Griffith University have partnered to support elite athletes with their tertiary education through scholarships and Recognised Prior Learning! 💚💛"

🌏 BIWPA Water Polo Academy x Water Polo Australia: "Water Polo Australia is proud to welcome BIWPA Water Polo Academy as the International Training Partner of the 2026 Australian Youth Water Polo Championships."

🧀 Babybel x Surfing Australia: "Surfing Australia is proud to announce a new partnership with iconic global cheese brand Babybel, stepping in as the organisation's Official Healthy Snacking Partner for 2026."