🏋️ Anytime Fitness Australia x Adelaide Crows: "The Adelaide Football Club has announced Anytime Fitness Australia as its official 2026 Trade and Draft Partner and exclusive gym operator in a multi-year collaboration. The partnership unites two of South Australia's largest consumer networks, leveraging Anytime Fitness's statewide presence of fifty-two locally owned clubs alongside the club's prominent supporter base to promote community health, fitness, and strength training."

🍫 Cadbury x Tasmania Football Club: "A new chapter, made sweeter 💜 We're delighted to announce a major new partnership with Cadbury, uniting more than 100 years of Tasmanian manufacturing heritage with the state's newest sporting chapter 🍫"

🧠 MSWA x West Coast Eagles: "We are proud to announce a new partnership with MSWA 🦅 'MSWA plays an incredibly important role supporting Western Australians living with neurological conditions, and we're proud to welcome them as an official partner of our AFLW program,' Don Pyke said. MSWA Chief Executive Melanie Kiely said the partnership would help strengthen community connections across Western Australia."

☀️ Specialized Solar & Electrical x Carlton Football Club: "We're excited to welcome Specialized Solar & Electrical as our official sustainability partner ♻️ As part of the collaboration, new solar panels have been installed at IKON Park alongside an electric heat pump system. These upgrades mark a significant step in the Club's push toward 100 per cent renewable energy at IKON Park and a 25 per cent reduction in carbon emissions across Club operations."

🏗️ Kapitol x Western Bulldogs: "Kapitol backs Bulldogs to 2029 🐶💙 The Western Bulldogs and Kapitol are excited to announce a three-year extension, taking their partnership through to at least 2029."

🥜 Nature Valley x Hawthorn Football Club: "Hawthorn and Nature Valley are set to continue their highly successful collaboration, after putting pen to paper on a new multi-year partnership extension. Having supported the Hawks since day one as a foundational AFLW partner, Nature Valley will continue its position as a Major Partner of the club's AFLW team for a further two years, as it prepares to launch into the NAB AFLW 2026 season later this month. Known and loved by members and fans, Nature Valley's prominent logo will retain its place on the front of the famous brown and gold AFLW guernsey, as well as appearing on the AFLW Hawks' training and off-field apparel."

⚖️ Workplace Law x Sydney Roosters: "We're proud to partner with Workplace Law for the ninth-straight year, supporting our NRLW and women's programs!"

🏛️ Mildura Rural City Council x Cricket Victoria: "We're proud to partner with Mildura Rural City Council to strengthen the future of cricket in Sunraysia! ☀️ It was a special way to celebrate this exciting new partnership with Mildura Rural City Councillor for Events and Tourism, Rebecca Crossling, returning to her old school, Mildura South Primary School, to help inspire the next generation of cricketers. Together, we're bringing more elite cricket, stronger talent pathways and meaningful community engagement opportunities to the region."

🛞 mycar Tyre & Auto x Melbourne Stars: "We're excited to welcome our newest Major Partner, mycar Tyre & Auto to the Stars Family. The mycar team will be our tyre & service partner this summer, in 2026/27 and beyond."

💊 Bulk Nutrients x Tasmania Jewels: "The Tasmania Jewels are proud to announce an exciting partnership with leading sports supplement brand Bulk Nutrients, who have signed on as a Foundation Partner. Already a valued and trusted partner of the Tasmania JackJumpers, Bulk Nutrients is deepening its commitment to Tasmanian basketball by supporting the Jewels as they prepare to compete on the national stage. The partnership represents a significant investment in the future of women's basketball in Tasmania and reflects Bulk Nutrients' belief in the club's vision of One Club, Two Teams."

🚚 Budget Car & Truck Rental x Adelaide 36ers: "The Adelaide 36ers are proud to announce Budget Car & Truck Rental Pacific as the club's newest Major Partner for the NBL27 season, with the iconic Budget logo set to feature on the front of the team's playing and training shorts. The partnership also gives Adelaide 36ers members and supporters access to exclusive discounts on Budget car and truck rentals."

💻 TechnologyOne x WNBL: "We are proud to announce our inaugural naming rights partner for our pre-season tournament, The TechnologyOne Townsville Tip Off. The WNBL celebrated the milestone at Brisbane State High School with Minister for Sport Tim Mander MP, CEO of TechnologyOne Edward Chung, Chief Strategy and Basketball Partnerships Officer Lauren Jackson AO OLY, and Chief Operations Officer of the WNBL Justin Nelson."

🔧 Top Up Labour x Melbourne United: "After joining the Melbourne United family of partners during the NBL26 season, Top Up Labour have extended their commitment to the club through the upcoming season. The Top Up Labour logo will once again feature proudly on our playing shorts."

🛡️ Wilson Security x South East Melbourne Phoenix: "We're excited to announce the extension of our Major Partner Wilson Security for a further two years! 🔥"

🏋️ Revo Fitness x Perth Glory: "A great fit as Major Partners - welcome on board Revo Fitness! 🏋️ Revo Fitness has been named a Major Partner of Perth Glory in a multi-year deal running through to the end of 2029, taking on naming rights to the club's High-Performance Training Centre."

✈️ Brisbane Airport x Brisbane Roar: "We're proud to announce that our longest serving partner, Brisbane Airport is back on board for season 2026/27. A big thank you to the Brisbane Airport family who have supported the Roar since our inaugural season 🧡"

🏋️ Fitness Warehouse x Adelaide United: "Adelaide United is pleased to announce a new two-year agreement with Fitness Warehouse, which will continue as the Club's Official Fitness Equipment Partner."

🌯 Guzman y Gomez x Brisbane Roar: "Back on board for season 2026/27! 🌯🦁 Stoked to have you with us Guzman y Gomez Mexican Kitchen."

📺 oOh!media x Newcastle Jets: "The Newcastle Jets are thrilled to announce their partnership with oOh!Media will continue for the 2026/27 season. As part of this partnership, the Newcastle Jets 2026/27 campaigns will be showcased across oOh!media's Hunter network, delivering broad reach and high-impact visibility across the region."

🏡 Pristine Homes x Brisbane Roar: "A longstanding partnership continues 🦁🏠 The Roar is grateful to have Pristine Homes on board again this season as a club partner."

♻️ WOSUP x North Sydney Oval: "North Sydney Oval has secured a 12-month commercial and environmental partnership with WOSUP (War On Single Use Plastic) to implement a reusable cup system across approximately 30 annual fixture events. Owned and operated by North Sydney Council, the historic venue traditionally consumes roughly 800 single-use plastic cups per game for draught beer, wine, and spirits service. The new agreement is projected to divert more than 24,000 single-use plastic cups from landfill annually, testing the commercial viability and operational efficiency of large-scale venue reuse systems."

💰 La Trobe Financial x NFL (Australia): "As Melbourne prepares to host one of Australia's most significant sporting events, La Trobe Financial has announced a multi-year agreement as an Official Partner of the National Football League (NFL) in Australia, bringing together Australia's leading alternative asset manager with one of the world's most recognised sporting organisations. The partnership comes at a time of significant momentum for both organisations. The NFL has identified Australia as one of its fastest-growing international markets, with more than 8.8 million Australian fans following the sport, while La Trobe Financial recently surpassed $25 billion in assets under management."